notarikon
October 31st, 2006, 06:20 AM
Imagine this:
KFC or Coca Cola release their secret recipe to the public under an open source license. They encourage people to modify the recipe for the better - decrease calories and synthetic chemicals, but keep the same taste.
The world improves the recipe to a point where it is safe, healthy, low in calories and almost free to produce. KFC/Coca Cola starts producing the "perfected" recipe in mass quantities, improving PR and health/regulatory standings, and making even more money :)
While I know KFC & Coke would never do such a thing in a millions years, would something like this work in the food industry?
KFC or Coca Cola release their secret recipe to the public under an open source license. They encourage people to modify the recipe for the better - decrease calories and synthetic chemicals, but keep the same taste.
The world improves the recipe to a point where it is safe, healthy, low in calories and almost free to produce. KFC/Coca Cola starts producing the "perfected" recipe in mass quantities, improving PR and health/regulatory standings, and making even more money :)
While I know KFC & Coke would never do such a thing in a millions years, would something like this work in the food industry?