In my eyes Fedora offers you easy access to the latest and greatest in FLOSS community. The distro is extremely FAIF although not as much as Debian. Great support for other DE's and Gnome Shell as default if that is your cup of tea. A good focus on security with support for full disk encryption out of the box. I also appreciate that Fedora doesn't try to market services like Ubuntu One to me. Those are some of the advantages that I see.
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